Direxion Bolsters Leadership with Appointment of Mo Sparks as Chief Product Officer

Direxion, a prominent provider of Leveraged and Inverse ETFs, has named Mo Sparks as its new Chief Product Officer. Sparks brings over a decade of experience in ETF product development and strategic leadership, positioning the company to enhance its market presence and innovation strategy.

With a robust background that includes leadership roles at Raymond James Investment Management, the New York Stock Exchange, and Vanguard, Sparks has demonstrated expertise in launching and managing ETF businesses. At Raymond James, he successfully established the firm's ETF platform, and during his tenure at NYSE, he facilitated the entry of over 125 asset managers into the ETF market.

Direxion CEO Douglas Yones praised Sparks' appointment, highlighting his ability to drive product expansion and foster cross-functional collaboration. Sparks expressed enthusiasm about joining a company known for pioneering derivative-based ETFs and sees potential in educating investors about the evolving use cases of leveraged and inverse ETFs.

Sparks' strategic vision aligns with Direxion's goal of accelerating product development and strengthening its position in the competitive ETF marketplace. With approximately $47.0 billion in assets under management, the company is poised to leverage Sparks' expertise to develop innovative investment solutions for active traders and investors.