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SEGG Media Corporation Expands into Motorsport with Veloce Investment and Quadrant Acquisition

Burstable News - Business and Technology News July 18, 2025
By Burstable News Staff
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SEGG Media Corporation Expands into Motorsport with Veloce Investment and Quadrant Acquisition

Summary

SEGG Media Corporation's strategic investment in Veloce Media Group and the acquisition of Quadrant marks a significant push into the motorsport and digital media space, positioning the company for high-growth dominance.

Full Article

SEGG Media Corporation (NASDAQ: SEGG, LTRYW) has announced further details on its strategic investment in Veloce Media Group, which includes Veloce's recent acquisition of Quadrant, a motorsport and content brand co-founded by Formula 1 driver Lando Norris. This move, funded by the initial tranche of SEGG's $7.59 million subscription agreement, grants SEGG a 12.4% stake in Veloce with the option to increase ownership to 51%. The acquisition is a pivotal step in SEGG's expansion into the motorsport and digital media industry, leveraging Veloce's reported $17.5 million in FY2024 revenue and 750 million monthly digital views, alongside Quadrant's strong brand equity and notable shareholders like Zak Brown and Adrian Newey.

The strategic investment and acquisition underscore SEGG's ambition to dominate the high-growth digital motorsports media sector through its Sports.com division. By integrating Veloce's and Quadrant's assets, SEGG aims to enhance its portfolio with immersive fan engagement, ethical gaming, and AI-driven live experiences. This expansion not only solidifies SEGG's position in the global sports, entertainment, and gaming landscape but also opens new avenues for revenue generation and audience engagement in the competitive motorsport media market.

For more information on SEGG Media Corporation's latest developments, visit http://ibn.fm/SEGG.

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