Director’s Corner Launches Ask Mort™, an AI Assistant for End-of-Life Care Providers

Director’s Corner has unveiled Ask Mort™, a revolutionary AI assistant tailored for funeral homes, crematories, cemeteries, hospice providers, and pet aftercare services. This innovative tool aims to streamline operations by automating routine inquiries and administrative tasks, allowing staff to focus more on providing compassionate care to grieving families.

Ask Mort™ is designed to tackle the industry's challenges, such as managing repetitive questions and after-hours requests, by offering instant, accurate responses to common inquiries. It maintains a consistent, brand-aligned voice while handling questions like 'What are my cremation options?' or 'What paperwork is needed for a burial?'

Key features of Ask Mort™ include 24/7 automated support, personalized onboarding for families, smooth escalation of complex conversations to staff, and custom training for accuracy based on each provider’s specific information. Additionally, it automates the sending of price lists via chat and provides data-driven insights through a comprehensive analytics dashboard.

Angela Human, Founding Partner of Director’s Corner, emphasized that Ask Mort™ is not just a chatbot but a conversational AI built for the nuances of funeral service. It enables directors and staff to dedicate more time to supporting families with empathy and care by handling routine tasks efficiently.

Director’s Corner, a women-owned digital marketing agency specializing in end-of-life care, combines deep industry expertise with cutting-edge tools to help providers modernize their outreach while respecting tradition. The launch of Ask Mort™ marks a significant step forward in leveraging technology to enhance the end-of-life care industry.