Texas Orthodontics Practice Launches Industry-First Lifetime Retainer Program

Laredo Orthodontics has introduced FOREVERSMILE, a first-of-its-kind lifetime retainer assurance program that could significantly reduce the long-term costs of orthodontic care maintenance for patients. The program, launched in January 2025, represents a potential shift in how orthodontic practices approach post-treatment care and retention.

Through a one-time payment of $465, approximately equal to the cost of a single set of retainers, patients can receive lifetime replacement retainers for just a $48 copay. This pricing structure could result in substantial savings for patients, as retainer replacements typically cost hundreds of dollars each time.

The program's implementation of digital 3D impression storage eliminates the need for additional office visits when replacements are needed, potentially setting a new efficiency standard for orthodontic practices nationwide. The program also includes a 15% discount on corrective treatments if needed due to retainer loss, addressing a common concern in long-term orthodontic care.

The initiative could have broader implications for the orthodontic industry, where post-treatment care costs have traditionally been a significant concern for patients. By making long-term maintenance more affordable and accessible, this model could influence how other practices structure their retention programs and patient care plans.

Board-certified orthodontist Dr. Catalina Zambrano's program represents a shift in orthodontic care delivery, potentially establishing a new benchmark for patient-centered, value-based orthodontic services. As the first such program in Laredo, it may prompt other practices to develop similar patient-focused, long-term care solutions.