Minimap, a gaming community platform founded in South Korea, is transforming how gamers track and share their gaming experiences across multiple platforms. With 250,000 monthly active users, the company has developed a unique system that integrates game data from Steam, Xbox, PlayStation, and Nintendo into a single comprehensive platform.
The platform's innovative approach allows gamers to manage their entire gaming history while providing valuable insights for advertisers and game companies. By aggregating data from 160,000 games and over three million user reviews, Minimap offers personalized game recommendations and creates targeted marketing opportunities for industry partners.
Global Operations Director George Jeong highlighted the platform's core mission, noting that gamers frequently play across different ecosystems but lack a unified method to track their experiences. Minimap resolves this fragmentation by creating a centralized gaming profile that transcends individual platform limitations.
After successfully entering the North American market in 2023 with an English-language version, Minimap is now targeting Southeast Asian markets. The company's strategic location in Pangyo Techno Valley, a hub for leading game developers, provides significant networking and collaboration advantages.
Major global publishers including Sony, Microsoft, EA, and SEGA have already recognized Minimap's potential, establishing partnerships that leverage the platform's extensive user data. These collaborations enable more precise audience targeting and organic community-driven promotions.
As Minimap prepares to showcase its capabilities at South by Southwest (SXSW) in Texas, the company remains committed to expanding its global presence and introducing innovative features that enhance the gaming experience.
