Full Moon Sports, a sports consulting firm with a 22-year history, has appointed Ed Bunnell as its new chief executive officer, positioning the company for enhanced digital innovation in the rapidly evolving sports media landscape.
Bunnell brings extensive experience from leadership roles at prominent organizations including FOX Sports, Electronic Arts, and CBS SportsLine. His track record of driving technological innovation and strategic partnerships in sports media makes him a significant addition to the company's leadership.
The leadership transition reflects Full Moon Sports' strategic pivot toward providing more value-driven services for fantasy sports and sports betting companies. With tight industry budgets constraining media outlets, the firm aims to leverage Bunnell's expertise to deliver comprehensive solutions in product development, technology integration, and growth planning.
Founded by Fantasy Sports Hall of Famer Rick Wolf, Full Moon Sports has historically supported digital sports divisions for major media outlets like Daily Racing Form, Sports Illustrated, and NBC Sports. Bunnell's appointment signals a renewed commitment to technological innovation and strategic partnerships.
The company's leadership believes Bunnell's vision will enable more robust support for both startups and established media companies navigating the complex digital sports ecosystem. By combining cutting-edge technologies with deep industry knowledge, Full Moon Sports aims to create successful outcomes for its partners in an increasingly competitive market.
