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Yuenglings Ice Cream Corp Rebrands as Frequency Holdings, Signals Strategic Tech Pivot

TL;DR

Frequency Holdings, Inc. aims to scale high-impact technology ventures for long-term shareholder value.

Frequency Holdings, Inc. amends articles of incorporation to formally change its name to Frequency, reflecting a strategic evolution.

Frequency Holdings, Inc.'s recalibration to Frequency signifies a commitment to clarity, speed, purpose, and long-term value creation for shareholders.

ReachOut, Frequency's flagship subsidiary, accelerates high-velocity acquisitions targeting IT and cybersecurity firms to build a platform for innovation and growth.

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Yuenglings Ice Cream Corp Rebrands as Frequency Holdings, Signals Strategic Tech Pivot

Yuenglings Ice Cream Corporation (OTC: YCRM) has officially filed amended articles of incorporation to change its corporate name to Frequency Holdings, Inc., signaling a comprehensive strategic transformation from its original business model.

CEO Rick Jordan characterized the name change as more than a simple rebrand, describing it as a "recalibration of vision, structure, and purpose." Inspired by investment models like Berkshire Hathaway and Alphabet, Frequency Holdings aims to develop a portfolio of technology ventures with clear leadership and long-term shareholder value.

The company's flagship subsidiary, ReachOut, will continue its strategy of acquiring IT and cybersecurity firms in underserved regional markets, targeting companies with $500,000 to $2 million in revenue. Additionally, the company plans to incubate or acquire ventures in digital identity, AI, and automation, with TRUSTLESS serving as an early-stage digital identity and data verification platform.

Jordan emphasized that the name change reflects the company's operational evolution, positioning Frequency Holdings as a parent company with scalable subsidiaries and a clear growth strategy. The company is currently awaiting FINRA review for the name and symbol change.

This strategic pivot represents a significant shift for the organization, transforming from a traditional business model to a dynamic technology holding company with potential for expanded market reach and innovation across multiple technological sectors.

Curated from NewMediaWire

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