SEGG Media Corporation Expands into Motorsport with Veloce Investment and Quadrant Acquisition
TL;DR
SEGG Media's strategic investment in Veloce Media Group, including the acquisition of Quadrant, positions it for high-growth dominance in digital motorsports media with a potential 51% ownership stake.
SEGG Media invested $7.59 million for a 12.4% stake in Veloce Media Group, which acquired Quadrant, enhancing its portfolio with strong brand equity and significant digital viewership.
SEGG Media's investment in Veloce Media Group and Quadrant fosters immersive fan engagement and ethical gaming, enriching global audiences' interaction with digital motorsports content.
SEGG Media boosts its digital motorsports presence by investing in Veloce Media Group, which recently acquired Quadrant, co-founded by Formula 1 driver Lando Norris.
Found this article helpful?
Share it with your network and spread the knowledge!
SEGG Media Corporation (NASDAQ: SEGG, LTRYW) has announced further details on its strategic investment in Veloce Media Group, which includes Veloce's recent acquisition of Quadrant, a motorsport and content brand co-founded by Formula 1 driver Lando Norris. This move, funded by the initial tranche of SEGG's $7.59 million subscription agreement, grants SEGG a 12.4% stake in Veloce with the option to increase ownership to 51%. The acquisition is a pivotal step in SEGG's expansion into the motorsport and digital media industry, leveraging Veloce's reported $17.5 million in FY2024 revenue and 750 million monthly digital views, alongside Quadrant's strong brand equity and notable shareholders like Zak Brown and Adrian Newey.
The strategic investment and acquisition underscore SEGG's ambition to dominate the high-growth digital motorsports media sector through its Sports.com division. By integrating Veloce's and Quadrant's assets, SEGG aims to enhance its portfolio with immersive fan engagement, ethical gaming, and AI-driven live experiences. This expansion not only solidifies SEGG's position in the global sports, entertainment, and gaming landscape but also opens new avenues for revenue generation and audience engagement in the competitive motorsport media market.
For more information on SEGG Media Corporation's latest developments, visit http://ibn.fm/SEGG.
Curated from InvestorBrandNetwork (IBN)
