SEGG Media Corporation Expands Digital Ecosystem with $10 Million Acquisition of GXR Technology Assets

SEGG Media Corporation (NASDAQ: SEGG, LTRYW), a leading global sports, entertainment, and gaming group, has finalized a significant $10 million acquisition of technology assets and an active user base exceeding 1 million from GXR Racer Holdings Limited. This acquisition, the company's second in July, is set to integrate GXR's platform with the Sports.com app, culminating in the creation of the Sports.com Super App. This innovative platform promises to deliver an all-encompassing digital ecosystem for sports enthusiasts, featuring live streaming, community hubs, social statistics, e-commerce, gaming, and real-time translations.

The strategic move not only broadens SEGG Media's digital footprint but also introduces Paul Roy, GXR Founder and CEO, as a Director of the newly formed entity overseeing the Super App. The app is anticipated to launch globally in phases starting the third quarter of 2025. Matthew McGahan, SEGG Media Chairman and CEO, emphasized that this acquisition is a pivotal step towards realizing the company's vision of offering a unified, immersive sports and entertainment media platform. The Sports.com Super App is designed to engage fans across the entire spectrum of sports and entertainment, leveraging advanced technology and a vast user base to redefine fan interaction.

This development underscores SEGG Media's commitment to innovation and its strategic focus on leveraging acquisitions to enhance its service offerings and market position. The integration of GXR's technology and user base into the Sports.com Super App is expected to set a new standard for digital fan engagement, offering unparalleled access and experiences to sports and entertainment content worldwide. For further details on this acquisition, visit https://ibn.fm/AqckL.