SEGG Media Corporation and GOATS Entertainment Forge Strategic Partnership to Monetize Elite Athletes' Legacies

SEGG Media Corporation (NASDAQ: SEGG, LTRYW), through its original content division Sports.com Studios Ltd, has announced a co-production alliance with GOATS Entertainment, a premium storytelling brand co-founded by filmmaker Kevin Kaufman and entertainment executive Joe DiMuro. This partnership aims to transform the legacies of elite athletes into monetizable assets through a variety of formats including docuseries, exclusive merchandise, global fan activations, and immersive storytelling. The collaboration is expected to drive high-margin revenue streams across OTT, e-commerce, experiential, and licensing channels.

GOATS Entertainment brings to the table an extensive archive of over 90,000 iconic sports photographs by Walter Iooss Jr. and exclusive filmed interviews with more than 25 legendary athletes such as Kobe Bryant, Tiger Woods, Joe Montana, and Chris Evert. Initial projects under this partnership include Footballers Live, offering a behind-the-scenes look at professional footballers, and SAS Unscripted with Ant Middleton, a military competition series filmed in the UAE. These initiatives are designed to captivate audiences worldwide while generating revenue through premium content, exclusive streaming rights, limited-edition collectibles, branded partnerships, and live events in key global markets.

This strategic partnership between SEGG Media Corporation and GOATS Entertainment represents a significant move in the sports and entertainment industry, leveraging the untapped potential of athletes' legacies to create engaging content and merchandise. For more details on the partnership and upcoming projects, visit https://ibn.fm/Gmakt. Further updates and news relating to SEGG Media Corporation can be found in the company’s newsroom at http://ibn.fm/SEGG.