FYZICAL Therapy & Balance Centers Launches National 'Fight the Fall' Campaign to Address Falls Among Older Adults

FYZICAL Therapy & Balance Centers, a leading national physical therapy brand, is mobilizing its nationwide network of clinics to combat falls among older adults throughout September in recognition of National Falls Prevention Awareness Month and National Balance Awareness Week from September 14-20. The initiative addresses the alarming statistic that one in four older Americans experiences a fall each year, representing a significant public health concern.

The company is collaborating with the Vestibular Disorders Association (VeDA) to raise awareness, provide comprehensive fall risk screenings, and engage local communities in proactive balance care through its annual "Fight the Fall" campaign. Participating FYZICAL clinics will offer free fall risk screenings to community members of all ages, helping individuals better understand balance and vestibular disorders that contribute to fall risks.

During National Balance Awareness Week, clinics will host community events featuring an interactive one-legged 'Flamingo' challenge, a 'Why I Stand' wall, and various educational experiences designed to promote balance awareness. Each clinic will also work directly with VeDA to host local fundraising efforts throughout the campaign, supporting national research, advocacy, and education around vestibular disorders.

Rick Douglass, PT, DPT, and Chief Clinical Officer at FYZICAL Therapy and Balance Centers, emphasized the campaign's significance, stating that falls can be devastating events that rob individuals of their confidence, independence, and quality of life. He noted that fall prevention is fundamental to FYZICAL's mission and represents more than an annual initiative—it's woven into the organization's DNA and daily practice.

The campaign's impact is illustrated through patient success stories like Jeff Igoe, a Marine Corps veteran who spent over a decade battling debilitating vertigo and balance issues following a traumatic car accident. After trying numerous rehabilitation centers with limited progress, Igoe found meaningful recovery at FYZICAL Twin City Bangor, where he began noticing improvements in his vertigo within the first four to six weeks of treatment and ultimately regained his independence after twelve years of suffering.

Douglass added that helping people stay safely on their feet and live without fear represents the highest purpose for physical therapists, making this campaign particularly meaningful. The collaboration with VeDA and the nationwide clinic participation demonstrates FYZICAL's commitment to making a profound difference in countless lives through accessible balance care and fall prevention services. More information about the initiative and participating clinic locations is available at https://www.fyzical.com/locations.