Intellum and U of Digital Partner to Enhance Digital Marketing Education for Enterprises

Intellum, a leading enterprise learning management system, has announced a strategic partnership with U of Digital, a premier education provider specializing in digital marketing and ad tech. This collaboration enables organizations to embed U of Digital's expert-led workshops, on-demand courses, and industry insights directly into the Intellum platform, creating richer, real-time learning experiences tailored for modern marketers.

The partnership addresses the growing need for marketing professionals to access learning experiences that reflect the fast-evolving nature of their work and industry. Since 2018, U of Digital has worked with brands, publishers, and agencies to build marketing expertise through immersive workshops, curated digital courses, and thought leadership content. Their expert network, drawn from leading companies including Google, Amazon, Yahoo, and The Trade Desk, delivers credible and digestible content designed to boost digital acumen across teams at all levels.

Through this collaboration, clients will be able to offer targeted professional development by combining U of Digital's workshops such as AI Accelerator and Digital Advertising Essentials with Intellum's powerful personalization, analytics, and delivery capabilities. This integration ensures learners build real-world skills that align with specific business goals and organizational needs. The partnership represents a significant advancement in how enterprises can scale digital literacy and marketing confidence with precision and efficiency.

Dan Hynes, SVP of Partnerships at Intellum, emphasized the importance of this initiative, stating that marketing professionals require learning experiences that keep pace with industry changes. The integration of U of Digital's real-world, expert-led content into Intellum's platform provides organizations with the tools to develop their teams' capabilities at scale. This approach is particularly crucial as digital marketing continues to evolve rapidly, with new technologies and platforms emerging constantly.

Myles Younger, Chief Growth Officer at U of Digital, highlighted how partnering with Intellum allows them to scale their mission of elevating digital and AI literacy across the marketing and advertising industry. By embedding their expert-led content into Intellum's robust platform, companies can provide learning opportunities to in-house teams, external partner networks, and end clients, enabling them to learn faster, work smarter, and maintain competitive advantage in a rapidly changing digital landscape. Additional information about the companies can be found at https://www.intellum.com and https://uof.digital.

The implications of this partnership extend beyond individual skill development to potentially transform how enterprises approach continuous learning and professional development. As digital marketing becomes increasingly complex with the integration of AI and new advertising technologies, having access to timely, expert-led education directly within existing learning management systems could significantly impact workforce readiness and organizational adaptability. This collaboration sets a new standard for how technology companies and educational providers can work together to address the pressing need for ongoing skill development in fast-moving industries.