Once Upon A Child Opens New Location in Missoula, MT, Promoting Sustainable Shopping for Families

The grand opening of Once Upon A Child in Missoula, MT, marks a significant addition to the community, offering parents a sustainable and affordable option for children's clothing, toys, and accessories. Located at 2700 Paxson St., the store opens its doors on Aug. 14, 2025, providing a solution for families looking to save money while also contributing to environmental conservation by recycling gently used items.

Owned by local entrepreneur Desiree Dillavou, the store embodies her passion for sustainable shopping and her desire to give back to the community. Dillavou, a former customer of Once Upon A Child in Rapid City, South Dakota, brings her personal experience and commitment to the Missoula location, aiming to replicate the support she received as a parent. The store's opening is not just a business venture but a family affair, with Dillavou's daughters actively involved in the operations.

From Aug. 14 to Aug. 17, the store will host a grand opening event featuring special promotions, including bounce back coupons, raffle drawings, and appearances by comic heroes and Disney Princesses. These activities are designed to engage the community and introduce them to the benefits of shopping at Once Upon A Child.

Once Upon A Child stands out from traditional consignment stores by offering immediate payment for items and not requiring appointments, making it a convenient option for busy families. The store adheres to strict safety standards, ensuring all products meet current safety regulations, providing peace of mind for parents.

This new location is part of Winmark – the Resale Company's broader mission to promote sustainability and small business formation across the United States and Canada. With over 435 franchised stores, Once Upon A Child is leading the way in sustainable style and play for children. For more information, visit https://onceuponachild.com/locations/missoula-mt/.

The opening of Once Upon A Child in Missoula represents a win-win for the community, offering an eco-friendly shopping alternative that benefits both the environment and local families' budgets. It underscores the growing trend towards sustainable consumption and the importance of supporting local businesses that prioritize environmental responsibility.