Carlsbad Department of Development to Host Inaugural Franchise Expo to Boost Local Investment
TL;DR
The Carlsbad Franchise Expo offers local investors first-mover advantage in New Mexico's fastest-growing market with proven franchise opportunities to capture unmet demand.
The expo on October 15 provides educational modules on business startup processes, franchise acquisition requirements, and long-term success strategies for attendees.
This initiative builds community wealth by keeping local dollars in Carlsbad while creating new business opportunities that strengthen the regional economy.
Discover how to turn market gaps into profitable ventures at this free expo featuring networking, education, and lunch for aspiring entrepreneurs.
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The Carlsbad Department of Development (CDOD) will host the inaugural Carlsbad Franchise Expo on October 15, 2025, from 8:30 AM to 2:00 PM at the Pecos River Village Conference Center. The event aims to connect community members interested in local investment with franchise brands and territory owners looking to expand into one of New Mexico's fastest-growing markets.
Attendees will have access to networking opportunities and two educational modules covering business startup fundamentals, franchise investment considerations, and strategies for long-term success. Lunch will be provided to all registered participants at no cost. Registration is available through the official event page at https://www.developcarlsbad.org/site-selectors/franchise-expo-2025.
Jeff Campbell, Director of Marketing and Business Development, emphasized Carlsbad's growth potential, stating that local investors can help address market gaps identified through recent analysis. A leakage study conducted with Retail Strategies, a national firm specializing in community brand attraction, revealed key commercial areas where consumer dollars are leaving the region, creating opportunities for franchise development.
Kristen Gamboa, Executive Director of CDOD, explained that the expo serves dual purposes: empowering local investors and entrepreneurs while providing franchise systems direct access to Carlsbad's expanding economy. The initiative aligns with broader economic development goals to strengthen Carlsbad's position as a commercial hub in New Mexico by retaining wealth within the community and fostering partnerships with franchise operators.
The CDOD, as the economic development agency for Carlsbad and Eddy County, anticipates the Franchise Expo will significantly impact local economic resilience by reducing dependency on external businesses and creating sustainable growth through franchising. This event represents a strategic response to identified market needs and supports long-term community wealth building.
Curated from 24-7 Press Release
