New Jersey Law Firm Launches #EmployersThinkPink Initiative to Promote Breast Cancer Screening Through Paid Time Off
TL;DR
Davis, Saperstein & Salomon's #EmployersThinkPink initiative gives companies a competitive edge by enhancing employee loyalty and corporate reputation through paid mammogram time off.
The #EmployersThinkPink initiative provides paid time off for mammograms, encouraging early detection through regular screenings to identify breast cancer at more treatable stages.
This initiative creates a better world by saving lives through early cancer detection and fostering supportive workplaces that prioritize employee health and wellbeing.
Inspired by employee Annette's cancer survival, this law firm initiative shows how one person's journey can spark a nationwide movement for health awareness.
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The personal injury law firm Davis, Saperstein & Salomon, P.C. has launched the #EmployersThinkPink initiative, a corporate responsibility program that offers paid time off to employees needing mammograms during Breast Cancer Awareness Month. This initiative represents a tangible commitment to early detection in the fight against breast cancer, demonstrating how businesses can actively contribute to public health outcomes beyond traditional corporate boundaries.
The campaign originated from Partner Garry Salomon's response to longtime employee Annette's courageous battle with stage 2B Triple Negative Breast Cancer, diagnosed in 2009. Annette's treatment journey at Hackensack Medical Center's Betty Torricelli Institute for Care culminated in remission, and she has remained cancer-free since. Her experience highlighted a critical lesson about screening timing—had she not delayed her mammogram, the cancer might have been detected at an earlier, more treatable stage. Following her recovery, Annette has dedicated herself to breast cancer awareness through participation in events like Making Strides and by encouraging others to prioritize regular health screenings.
The #EmployersThinkPink initiative extends beyond the law firm's internal policies to encourage nationwide employer participation. By providing paid time off specifically for mammograms, businesses can remove significant barriers to preventive healthcare, particularly for employees who might otherwise postpone screenings due to work commitments or financial concerns. This approach addresses a practical obstacle in breast cancer detection, where delayed screenings can lead to later-stage diagnoses and more complex treatment requirements.
Davis, Saperstein & Salomon, P.C. invites other companies to join this movement through their dedicated platform at https://www.employersthinkpink.com, where employers can access information and resources to implement similar programs within their organizations. The initiative represents a shift in how businesses can contribute to public health, moving beyond awareness campaigns to actionable policies that directly support employee wellbeing. For over three decades, the firm has maintained its commitment to community welfare, with many attorneys contributing time and expertise to various professional associations and philanthropic organizations.
The broader implications of this initiative extend to workplace culture and corporate responsibility standards. By normalizing paid time off for preventive health measures, companies can foster environments where employee health becomes an integrated priority rather than a separate concern. This approach may influence industry standards around employee benefits and establish new benchmarks for how businesses can meaningfully participate in public health initiatives. The campaign demonstrates how individual experiences can catalyze systemic change, transforming personal health journeys into opportunities for widespread social impact.
Curated from 24-7 Press Release
