Rolling Suds Power Washing Franchise Opens in Melbourne with Focus on Property Value Protection
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Rolling Suds, America's leading power-washing franchise, will debut its newest location in Melbourne on October 27 at 2280 Avocado Ave, Unit 6. The new franchise provides tailored cleaning solutions designed to extend asset lifespan, reduce tenant turnover, and protect long-term property value for both residential and commercial customers in the Melbourne area.
The opening will be marked by a ribbon-cutting ceremony on October 29 at 4:30 p.m. with the local Chamber of Commerce. The community event will feature yacht rock music, refreshments, and an opportunity for guests to enter for a chance to win a pair of Rolling Suds bubble socks, creating a festive atmosphere to welcome the new business to the neighborhood.
Entrepreneur Devin Hollenbaugh owns the new location, bringing a diverse background that blends leadership, business, and international experience. Originally from Maryland, Hollenbaugh studied business administration and German before beginning his career with The Walt Disney Company. He later joined the U.S. Army Contracting Command, where he led a team of 13 while working in Germany, developing crucial management skills that would serve him in future business ventures.
After returning from overseas, Hollenbaugh launched Lightfoot Logistics LLC through Amazon's DSP program, growing the operation to more than 100 drivers. In 2025, he and his wife, a Florida native, returned home to raise their three sons and establish deeper roots in the community. When Hollenbaugh discovered Rolling Suds, he recognized it as the perfect opportunity to apply his leadership experience to something local, hands-on, and meaningful that serves both homeowners and businesses.
Rolling Suds represents a proven business model backed by more than 30 years of industry experience and knowledge. One of its key differentiators is the quality and efficiency of the service process, with the ability to complete jobs two to three times more quickly than competitors. The company utilizes a proprietary cleaning process that employs high-quality materials and specific dilution of soaps within their wash method, ensuring superior results while maintaining environmental considerations.
The franchise is built on three core elements – relationships, reputation, and reliability – which apply to both consumers and franchisees. In an unregulated industry, Rolling Suds franchisees can differentiate themselves through a recession-resistant business model that provides consistent service demand regardless of economic conditions. The business support system for franchisees is comprehensive, including a nine-week interactive power launch training program, one week of in-person training, six months of lead generation, and handling of digital and marketing needs.
For customers seeking professional power washing services in the Melbourne area, additional information is available at https://www.rollingsudspowerwashing.com/melbourne-palm-bay-fl/. The company's approach to property maintenance represents a significant advancement in an industry where quality standards can vary widely, providing property owners with assurance that their investments are being properly maintained by trained professionals using state-of-the-art equipment.
The expansion of Rolling Suds into the Melbourne market addresses a growing need for professional property maintenance services that can help homeowners and business owners protect their investments against environmental wear and tear. By extending asset lifespan and reducing tenant turnover through improved property appearance, the service contributes to maintaining and enhancing property values throughout the community, creating economic benefits that extend beyond individual property owners to the broader local economy.
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