Blo Blow Dry Bar Expands Florida Presence with New Palm Beach Gardens Location

Blo Blow Dry Bar, North America's original blow dry bar franchise, will open its newest Florida location on October 31 in Palm Beach Gardens at 11290 Legacy Ave, Suite 140. This expansion represents the brand's continued growth strategy in Florida markets and marks the fourth Palm Beach County location for franchise owners Kenny Trattner and Lyndsi Levitt, who hold exclusive rights to develop Blo locations throughout the county.

The new Palm Beach Gardens bar will offer five signature hair styles on its menu, à la carte options, various hair treatments, and five signature makeup looks along with customized styles for different occasions. The opening brings specialized beauty services to a community that has demonstrated strong demand for dedicated blowout services, as evidenced by the success of the owners' three existing locations in the region.

To celebrate the grand opening, the location will offer two limited-time promotions designed to attract new customers and build loyalty. The Founding Membership provides a founder's rate for the signature Mane Squeeze Membership, which includes two blowouts monthly for $80 ($110 for extended time), $5 off additional blowouts, retail discounts, and other benefits. Additionally, the bar will offer $45 blowouts throughout its first month of operation, representing significant savings from the regular $59 and $74 pricing for extended time services.

The father-daughter ownership team brings complementary expertise to the operation. Lyndsi Levitt, a licensed cosmetologist and Boca Raton resident, manages front-of-house operations and guest experience, while Kenny Trattner handles business operations. Their partnership has proven successful in previous locations, and their commitment to Palm Beach County development signals confidence in the regional market's growth potential.

Levitt expressed enthusiasm about the new location, stating that Palm Beach Gardens represents a vibrant, growing community that aligns well with Blo's service model. The brand's mission focuses on creating inclusive spaces where people of all ages, ethnicities, and orientations feel welcomed and represented while emphasizing self-care and wellness. This approach has resonated with consumers seeking dedicated beauty services outside traditional salon environments.

Blo's business model revolutionized the beauty industry when it launched the no cuts, no color concept in 2007, focusing exclusively on blowouts. The company has since expanded to include makeup services, membership programs, and retail products while maintaining its core specialization. With over 165 locations across the United States and Canada, Blo continues to demonstrate the viability of specialized beauty service franchises in competitive markets.

The Palm Beach Gardens location will operate Monday through Thursday from 8 a.m. to 6 p.m., Friday and Saturday from 8 a.m. to 7 p.m., and Sunday from 10 a.m. to 4 p.m. For additional information about services and booking, visit https://blomedry.com/blo-palm-beach-gardens/. The brand's continued expansion reflects growing consumer demand for specialized beauty services and membership-based models in the personal care industry.