Supreme Group Appoints Olly Johnston as EVP to Drive Healthcare Marketing Platform Growth

Supreme Group Appoints Olly Johnston as EVP to Drive Healthcare Marketing Platform Growth

By Burstable Editorial Team

TL;DR

Supreme Group's appointment of Olly Johnston strengthens its market position by expanding client access to specialized expertise across its growing agency platform.

Johnston will lead Supreme Group's strategic growth by enhancing client access to collective expertise and strengthening the integrated healthcare marketing platform's operations.

This appointment helps healthcare and life sciences brands grow with impact, making advanced marketing expertise more accessible for better patient outcomes.

Olly Johnston brings seven years of leadership from Inizio Evoke to guide Supreme Group's expansion across healthcare marketing and agency integration.

Supreme Group, a next-generation agency platform for healthcare and life sciences marketing and communications, has appointed Olly Johnston as Executive Vice President, Platform Growth & Transformation. Johnston joins the company's management team during a period of significant momentum following the acquisition of its ninth agency, Pivot Design, in August. His appointment signals Supreme Group's commitment to accelerating its strategic growth agenda and advancing its integrated platform vision.

Johnston will lead Supreme Group's strategic growth initiatives with a focus on expanding how the platform serves clients and creates new opportunities across healthcare and life sciences. His responsibilities include guiding initiatives that enhance client access to the platform's collective expertise, strengthening Supreme Group's market position, and unlocking new ways for agencies to deliver value and impact. This strategic direction aligns with the company's vision of combining deep, specialist expertise with scale to help brands grow more effectively.

The new executive brings substantial industry experience to his role, having spent seven years at Inizio Evoke where he led the agency's customer experience and omnichannel business. During his tenure, Johnston built and scaled a global team across the U.S. and Europe, establishing the agency as a trusted growth partner to top pharmaceutical and biotech companies. His previous experience includes senior roles at MRM/McCann and other leading agencies, where he helped clients navigate digital transformation and modern customer engagement challenges.

Johnston expressed enthusiasm about joining Supreme Group, stating that the company is building something special in healthcare and life sciences marketing through an integrated platform that combines deep, specialist expertise with scale. He emphasized that this approach makes it easier and quicker for brands to grow with impact, and he looks forward to helping unlock new growth opportunities for both agencies and clients within the platform.

Tom Donnelly, CEO of Supreme Group, highlighted Johnston's deep understanding of client challenges and his talent for turning insight into opportunity. Donnelly noted that Johnston will play a key role in how Supreme Group continues to evolve, meeting clients where they are and helping them grow faster in the competitive healthcare marketing landscape.

Supreme Group operates as an integrated platform purpose-built for healthcare and life sciences marketing and communications. Backed by Trinity Hunt Partners, the company brings together specialized agencies across Brand + Creative, PR + Communications, and Digital Performance categories. The platform is powered by AI, connected by strategy, and built for measurable impact. Supreme Group's portfolio companies include Supreme Optimization, Health+Commerce, Amendola, Curator24, Kadiko, Nimble Works, and Pivot Design. More information about the company's services and approach can be found at www.supremegroup.ai.

This executive appointment comes at a time when healthcare and life sciences companies face increasing complexity in reaching and engaging healthcare professionals and patients. The industry continues to navigate digital transformation, regulatory changes, and evolving customer expectations. Johnston's experience in customer experience and omnichannel strategy positions Supreme Group to better serve clients facing these challenges while driving innovation in how healthcare marketing services are delivered and integrated.

The strategic implications of this appointment extend beyond Supreme Group's immediate growth plans. As healthcare marketing becomes increasingly complex and integrated, platforms that can combine specialized expertise with scalable solutions are positioned to capture market share. Johnston's leadership in platform growth and transformation could influence how other marketing service providers structure their offerings and approach client service in the healthcare sector.

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Burstable Editorial Team

Burstable Editorial Team

@burstable

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