Avista Resort Receives Prestigious 2025 Best of the Best Lodging Award from American Bus Association

Avista Resort, a premier oceanfront hotel located in North Myrtle Beach, South Carolina, has been named a 2025 Best of the Best award winner in the lodging category by the American Bus Association (ABA). This prestigious award, presented by Destinations magazine—the official publication of the ABA—recognizes travel industry partners across North America that deliver exceptional service, hospitality, and group travel experiences.

The annual Best of the Best awards honor top-rated hotels, attractions, and destinations that go above and beyond to serve motorcoach groups and the group travel industry at large. Avista Resort was selected for its continued excellence in welcoming tour operators, motorcoach travelers, and group planners with outstanding accommodations, thoughtful amenities, and personalized service. This recognition carries significant weight within the travel industry as it comes from one of the leading trade organizations representing motorcoach and group travel across North America.

Kim Lewis, Director of Sales at Myrtle Beach Seaside Resorts, expressed the resort's appreciation for the honor. "We're so honored to be recognized by the American Bus Association as one of the Best of the Best in Lodging for 2025. This award means a lot to us because it comes from our peers and the tour groups who've chosen to stay with us year after year. It's a wonderful reflection of the care and dedication our entire Avista team puts into making every guest feel welcome."

Located just steps from the Atlantic Ocean, Avista Resort offers condo-style accommodations with full kitchens and private balconies, indoor and outdoor pools, a lazy river, and on-site dining at Just Off Main. The resort's group-friendly spaces, ample motorcoach parking, and strategic location minutes from top area attractions have established it as a trusted destination for group tours, reunions, retreats, and special events. For more information about the resort's offerings, visit https://www.avistaresort.com.

The American Bus Association serves as the leading trade organization for the motorcoach, group travel, and tourism industry in North America. Through its official publication Destinations magazine, the ABA presents these annual awards to recognize excellence among its members and partners in group travel. Additional details about the organization and its initiatives can be found at https://www.buses.org.

Beyond its hospitality services, Avista Resort maintains a deep commitment to community engagement, collaborating with local nonprofit organizations across South Carolina to support meaningful community initiatives. This award recognition reinforces the resort's position as a leader in the group travel sector and highlights the growing importance of specialized accommodations and services for motorcoach travelers. The distinction may influence future group travel planning decisions and set new standards for hospitality excellence within the industry.