SEGG Media Corporation to Acquire Triggy.AI in Strategic Move to Enhance AI-Powered Digital Engagement

SEGG Media Corporation (NASDAQ: SEGG, LTRYW) has executed a binding Letter of Intent to acquire Triggy.AI, an artificial intelligence technology company specializing in dynamic advertising revenue formats and gamified engagement solutions. The acquisition is expected to close on or before November 28, positioning SEGG Media to significantly enhance its AI-driven digital ecosystem across its portfolio of digital properties.

Triggy.AI, founded by gaming and sports-technology entrepreneurs, provides an advanced AI engine currently utilized by international brands to deliver personalized, real-time interactions that substantially boost user engagement, dwell time, and conversion rates. The technology supports predictable recurring revenue streams from enterprise clients through its sophisticated engagement solutions. This acquisition represents a strategic move for SEGG Media to integrate cutting-edge AI capabilities directly into its core business operations.

The integration of Triggy.AI's technology across SEGG Media's flagship platforms—Sports.com, Lottery.com, and Concerts.com—will enable the company to expand next-generation content experiences and implement more sophisticated data-driven monetization strategies. This technological enhancement is expected to transform how users interact with SEGG Media's digital properties, creating more immersive and personalized experiences while optimizing revenue generation through advanced AI-powered advertising and engagement formats.

Executives from both companies have praised the acquisition as a major strategic step in strengthening SEGG Media's position in the competitive digital entertainment landscape. The move demonstrates SEGG Media's commitment to leveraging artificial intelligence to redefine how global audiences interact with sports, entertainment, and gaming content. By incorporating Triggy.AI's proven technology, SEGG Media aims to create a more robust digital ecosystem capable of delivering enhanced value to both users and enterprise clients.

The acquisition aligns with SEGG Media's broader focus on immersive fan engagement, ethical gaming practices, and AI-driven live experiences. As digital entertainment continues to evolve, the integration of advanced AI technologies becomes increasingly critical for companies seeking to maintain competitive advantages in user engagement and monetization. The full details of the acquisition are available in the company's official press release at https://ibn.fm/Z69xi, while ongoing updates relating to SEGG Media Corporation can be found in the company's newsroom at http://ibn.fm/SEGG.

This strategic acquisition positions SEGG Media to capitalize on the growing demand for AI-enhanced digital experiences across the sports, entertainment, and gaming sectors. The combination of Triggy.AI's specialized technology with SEGG Media's established digital platforms creates significant potential for innovation in how content is delivered, consumed, and monetized in the rapidly evolving digital landscape.