KoreInside, the infrastructure platform for regulated intermediaries in private capital markets, announced it has retained Marketing Maven Public Relations as its agency of record for public relations, marketing, and communications support. The partnership aims to position KoreInside's unique infrastructure solutions to broader corporate prospects through strategic messaging and media engagement.
The company provides the first secure online infrastructure for private companies to manage all capital market activities, from issuing securities to shareholder relations, in a compliant manner. KoreInside offers regulated intermediaries a fully compliant infrastructure for executing transactions, including clearing, settlement, disbursement, and distribution processes. This infrastructure is designed as a neutral, non-competitive platform similar to the DTCC for public markets, but tailored for private capital markets.
Oscar Jofre, Co-founder and CEO at KoreInside, stated that Marketing Maven's specialization in regulated, financial, and emerging technology communications made them an ideal partner. The agency will lead messaging development and media outreach to ensure consistent positioning across fintech, private markets, broker-dealer, and business audiences.
Lindsey Carnett, CEO and President of Marketing Maven, expressed enthusiasm about representing KoreInside and its groundbreaking technology. She noted that the company's roster of thought leaders and their credentials would likely intrigue top-tier press. Marketing Maven brings over 16 years of experience representing businesses across various industries, including professional services and technology, with extensive connections in fintech and top-tier media.
KoreInside's core infrastructure includes KoreID, an interoperable investor and issuer identity passport, and KoreChain, described as the first SEC-qualified blockchain for private securities. These technologies enable scalable, compliant, and auditable private market transactions. The platform serves broker-dealers, ATSs, funding portals, transfer agents, banks, credit unions, and RIAs through white-label, API-first solutions.
Marketing Maven operates as a full-service marketing and communications agency with offices in Los Angeles and New York. The agency has evolved from its origins in direct-response public relations to become a leader in brand strategy, social media, influencer marketing, event marketing, tradeshow support, Hispanic marketing, and search engine optimization. For more information about their services, visit http://www.MarketingMaven.com.
The partnership between KoreInside and Marketing Maven represents a significant development in the private capital markets infrastructure space. As private markets continue to grow and evolve, the need for secure, compliant, and efficient infrastructure becomes increasingly critical. This collaboration could potentially accelerate adoption of KoreInside's platform among regulated intermediaries, contributing to greater standardization and transparency in private market transactions.
For the financial industry, this announcement highlights the ongoing convergence of traditional finance and emerging technologies. KoreInside's infrastructure, particularly its SEC-qualified blockchain technology, addresses regulatory compliance challenges that have historically constrained private market growth. The enhanced communications strategy facilitated by Marketing Maven may help demystify these complex technologies for potential clients and stakeholders.
The implications extend beyond the immediate parties to the broader ecosystem of private capital markets. As more companies seek alternatives to public markets for raising capital, infrastructure solutions like KoreInside's become increasingly vital. The partnership's success could influence how private market transactions are conducted, potentially making them more accessible, transparent, and efficient for all participants.
