ADM Endeavors, Inc. (OTCQB: ADMQ), a vertically integrated provider of custom apparel, uniforms, promotional products, and printing services, announced that Amy H. Smith has joined the sales team of FW Promo, a division of its wholly owned subsidiary, Just Right Products, Inc. Smith brings more than a decade of promotional products sales experience in Fort Worth, where she previously increased her personal annual sales by 50% in two years, from approximately $590,000 in 2023 to more than $880,000 in 2025. Her growth accelerated over the period, with sales rising 20% in 2024 to about $705,000 and another 25% in 2025. She built that record by pursuing her own leads, managing her own accounts, and staying with each order through delivery.
“We built this facility so that production would never be the reason we turn down an order. What grows this company from here is people who can sell,” said Marc Johnson, CEO of ADM Endeavors. “Amy increased her sales by half in two years on follow-through and customer retention. A seller at that level matters at a company our size.” The hiring is the second addition to the FW Promo sales team announced this year, and the Company intends to continue recruiting experienced account executives as it works to grow revenue from the capacity it has built.
Smith’s background includes more than 16 years as a high school teacher, most of them in Fort Worth at campuses including Fort Worth ISD’s Arlington Heights and South Hills high schools and Birdville ISD’s Haltom High School. At South Hills, where she taught English and Advanced Placement literature, she was a Teacher of the Year nominee and a grade-level leader, and her students posted a 100% passing rate on the state TAKS exam in the 2011-2012 school year. That experience is directly relevant to Academic Outfitters Fort Worth, the Company’s school uniform division, and to the 12 independent school districts and 5 colleges the Company serves under contract. Smith holds a Bachelor of Science in secondary education from Texas Christian University and lifetime Texas teaching certifications in English and Spanish, and she is an advanced Spanish speaker able to serve customers in either language.
Smith will sell from the Company’s 100,000-square-foot Fort Worth facility, which houses screen printing, embroidery, digital printing, and fulfillment under one roof and is approximately 5.8 times the size of the Company’s prior location. Since July, the Company has added a Fortune 50 aerospace and defense manufacturer, a Lockheed Martin division in Arizona, the City of Fort Worth, and eight city fire departments as customers, and it now serves 20 Texas cities and 3 counties under contract. “For more than 10 years my job has been to give a customer a date and a quality standard and then make sure both are met,” Smith said. “At FW Promo the printing, the embroidery, and the fulfillment are in one building, in the city where I taught for most of my career. That lets me say yes to more, and keep the promise.”
The announcement matters because it signals ADM Endeavors’ strategic focus on leveraging its expanded production capacity by adding proven sales talent. The Company’s forward-looking statements note that Smith’s prior sales results are not a forecast of future performance, and there is no assurance those results will be repeated or that her previous customers will do business with the Company. Still, her deep understanding of how school districts and organizations make purchasing decisions could strengthen ADM Endeavors’ position in the education market. For investors and industry observers, the hiring reflects a broader effort to convert operational scale into revenue growth. More information about the Company is available at https://admendeavors.com.
