inCruises, a division of inGroup International, has reported its most successful Wave Season ever, surpassing 50,000 passengers booked and more than 20,000 cruise bookings across over 560 unique itineraries on 12 different cruise lines in the first months of 2026. This milestone highlights the continued expansion of inCruises’ diverse international membership, which generated bookings from 98 countries during this period, with particularly strong performance in Central Asia, Europe, and Asia-Pacific markets.
“This level of performance reflects the growing strength of our global Membership model and the increasing engagement and empowerment of our Members,” said Anthony Varvaro, CFO & COO of inGroup International. “We are seeing meaningful volume growth across multiple regions, with strong forward booking behavior in both established and emerging markets.”
Over the past several years, inCruises has been consistently recognized by known cruise brands like MSC Cruises and Costa Cruises as a top-producing agency, earning multiple industry awards that underscore its strength, reliability, and growing impact. The company’s ability to deliver high-quality demand to its partners is a key factor in this success.
“We are seeing a strong alignment between what our Members want and what our cruise line partners are delivering,” said Tatiana Wegzym, Commercial Partnerships Manager at inCruises. “By delivering the right mix of itineraries, regions, and price points, we’re helping more Members access cruising while delivering significant, high-quality, increasing demand to our partners.”
At the tail end of this record-setting Wave Season, inCruises introduced several program upgrades under Membership 3.X, designed to increase Member engagement, expand flexibility, and increase access. These enhancements are expected to further drive growth and member satisfaction.
Since launching in 2016, inCruises has booked more than 700,000 guests and provides access to nearly 200,000 cruise, hotel, and resort options worldwide. The company’s award-winning global platform is available in 17 languages, allowing members to reduce travel costs while accessing exceptional value across a wide range of experiences.
The implications of this record Wave Season are significant for the cruise industry and travelers alike. For cruise lines, inCruises represents a powerful distribution channel that consistently delivers high-volume, high-quality bookings from a global audience. For consumers, the subscription-based model offers a cost-effective way to access cruising, potentially making travel more affordable and frequent. The strong performance across emerging markets also indicates a growing global appetite for cruise vacations, which could reshape industry marketing and expansion strategies.
As part of its broader mission to enrich lives, inCruises is committed to being a positive global corporate citizen, actively supporting Mercy Ships and other humanitarian initiatives. This commitment, combined with its record-setting growth, positions inCruises as a major player in the travel industry with a focus on both business success and social responsibility.
