Nicolet Law Accident & Injury Lawyers has announced a strategic partnership with Milwaukee Harley-Davidson, naming the firm as the dealership's exclusive law partner. The collaboration, announced July 1, 2026, unites two organizations with deep Midwest roots and a shared commitment to community engagement and rider support.
Milwaukee Harley-Davidson, an iconic dealership, is beginning a new chapter under the ownership of Scott Fischer Enterprises. Known for extensive philanthropy and community involvement, Scott Fischer Enterprises aligns with Nicolet Law's 'Be Kind. Do Good.' mission. Both organizations prioritize investing in local causes, fostering supportive community environments, and driving positive social impact.
'We are excited to meet people where they are and connect with the community in a meaningful way,' said Russell Nicolet, founder of Nicolet Law. 'Milwaukee Harley-Davidson represents the spirit of this region, and we are proud to serve as their exclusive law partner. Our team understands the unique challenges motorcyclists face on the road, and we look forward to supporting riders through events, safety initiatives, and direct engagement with the dealership's community.'
Through this partnership, Nicolet Law will maintain a branded presence on Milwaukee Harley-Davidson's social media channels and during in-person events at the dealership. This initiative aims to increase accessibility to legal guidance for injured motorcyclists and foster a stronger sense of support within the broader community.
The partnership underscores a shared vision for community impact, leveraging the dealership's history of investment in local causes and Nicolet Law's experience in personal injury representation across Wisconsin, Minnesota, North Dakota, and Iowa. Both organizations are committed to fostering a safe and supportive environment for motorcycle enthusiasts throughout the Midwest.
For motorcyclists, this news highlights an increased focus on safety and legal support. The partnership may lead to more rider-focused safety events and educational opportunities, potentially reducing accidents and injuries. For the industry, it represents a growing trend of legal firms partnering with lifestyle brands to reach specific communities. The broader impact includes enhanced community engagement and resources for injured individuals.
Nicolet Law, founded in 2007 by Russell Nicolet in Hudson, Wisconsin, has grown to 24 locations across four states. The firm specializes in personal injury cases, including motorcycle accidents, and is known for its trial-ready approach to holding insurance companies accountable. More information is available at Nicolet Law's website.
