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Smalls Sliders Brings Back Dr Pepper Swirl, Adds Dirty Dr Pepper

By Burstable Editorial Team
Smalls Sliders is reintroducing its Dr Pepper Swirl and launching a new Dirty Dr Pepper for a limited time, tapping into the growing dirty soda trend.
Smalls Sliders Brings Back Dr Pepper Swirl, Adds Dirty Dr Pepper

Smalls Sliders is giving Dr Pepper fans two reasons to slide thru this fall. The fast-growing burger chain announced the return of its Dr Pepper Swirl and the debut of a new Dirty Dr Pepper, both available at Cans nationwide through October 11. The limited-time offerings cater to the brand's loyal following and capitalize on the surging popularity of dirty sodas.

The Dr Pepper Swirl, a hand-spun shake made with a creamy vanilla base and swirled with ripples of Dr Pepper syrup, is back after a successful limited run last year. It offers a nostalgic twist on the classic soda fountain favorite. Meanwhile, the new Dirty Dr Pepper starts with ice-cold Dr Pepper, adds real strawberry puree, and finishes with a splash of creamy vanilla for a sweet, refreshing drink. This launch comes as Yelp searches for dirty soda climbed 600% year over year and hit an all-time high in May 2026, signaling strong consumer demand.

"Guests talk about the Dr Pepper Swirl all year, so we are excited to bring it back and give guests a second way to sip," said Michael Alberici, Chief Marketing Officer for Smalls Sliders. "The Swirl is creamy, nostalgic and hand-spun, and the Dirty Dr Pepper arrives right as guests are chasing dirty sodas everywhere they go." The new drinks are designed to pair with Smalls Sliders' fresh cooked-to-order sliders and seasoned waffle fries, enhancing the overall dining experience.

For fans eager to get their hands on these beverages, frequent Sliders members receive a first look at what drops next. Guests can join the loyalty program online or in the Smalls Sliders app. More information about the brand is available at www.smallssliders.com.

The announcement underscores Smalls Sliders' rapid growth since its founding in 2019. The brand, known for its signature Smorange-colored shipping containers called "Cans," now has more than 375 Cans open or under development across 30 states. It has attracted premier multi-brand franchisees nationwide. Founded by restaurateur Brandon Landry and backed by 10 Point Capital and former NFL star Drew Brees, Smalls Sliders continues to expand its footprint and menu innovation.

Dr Pepper, a brand of Keurig Dr Pepper, Inc. (KDP), is the oldest major soft drink in the United States, with a unique blend of 23 flavors since 1885. The partnership with Smalls Sliders highlights Dr Pepper's versatility beyond traditional soda formats. For more information on Dr Pepper, visit DrPepper.com or keurigdrpepper.com.

The return of the Dr Pepper Swirl and the introduction of the Dirty Dr Pepper could drive foot traffic to Smalls Sliders locations, especially among younger consumers who favor trendy, customizable beverages. The move also positions the brand to compete in the booming dirty soda segment, which has seen explosive growth. As limited-time offers, these drinks create urgency and encourage repeat visits, potentially boosting sales and loyalty program sign-ups. For the broader beverage industry, Smalls Sliders' embrace of the dirty soda trend reflects shifting consumer preferences toward indulgent, Instagrammable drinks. With its expanding footprint and strategic partnerships, Smalls Sliders is poised to make a significant impact in the fast-casual sector.

Burstable Editorial Team

Burstable Editorial Team

@burstable

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