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Vietnam Airlines Signs MoUs with Visa and AWS to Accelerate Digital Transformation and AI Integration

By Burstable Editorial Team•
Vietnam Airlines has partnered with Visa and Amazon Web Services to enhance its digital capabilities, expand the Lotusmiles loyalty program, and integrate AI across operations, aiming to deliver a more seamless and personalized passenger experience.
Vietnam Airlines Signs MoUs with Visa and AWS to Accelerate Digital Transformation and AI Integration

Vietnam Airlines has signed Memoranda of Understanding with Visa and Amazon Web Services to strengthen cooperation in payments, travel, technology, and data. The agreements were exchanged during a visit to the United States by General Secretary of the Communist Party of Vietnam's Central Committee and President To Lam, accompanied by a high-level Vietnamese delegation. The partnerships mark another step in Vietnam Airlines' efforts to deepen the integration of aviation with financial services, tourism, data, and artificial intelligence.

The two agreements focus on building a more seamless ecosystem of services across the passenger journey, from booking and payment to earning rewards, accessing airport and inflight services, and enjoying experiences at destinations. Le Truong Giang, Member of the Board of Directors of Vietnam Airlines, said: "Passengers today expect a seamless experience that extends well beyond the flight itself. Our partnerships with Visa and AWS bring together expertise in payments, technology and data, enabling Vietnam Airlines to develop more connected and personalized services while strengthening operational capabilities. These partnerships are an important step in our broader digital transformation and our ambition to deliver greater value to our customers."

Under the agreement with Visa, Vietnam Airlines will explore opportunities to evolve Lotusmiles from a traditional frequent-flyer program into a broader loyalty platform spanning travel, lifestyle, and an expanded partner ecosystem. The partnership will include the development of co-branded cards for domestic and international markets, offering Lotusmiles members and frequent flyers enhanced benefits across airport services and lounges, priority check-in, dining, accommodation, shopping, and travel. The two companies will also explore digital payment solutions across commercial activities, agency networks, and supply-chain operations, while supporting the promotion of Vietnam and key air routes in strategic markets. Dang Tuyet Dung, Visa Country Manager for Vietnam and Laos, said: "Visa looks forward to working with Vietnam Airlines to explore payment and service solutions that respond to the increasingly diverse needs of today's customers. This collaboration also creates opportunities to bring together the strengths of aviation, payments and tourism in Vietnam and international markets."

Vietnam Airlines is partnering with AWS, one of the world's leading cloud service providers, to accelerate its transformation into a digital airline, with cooperation spanning artificial intelligence, digital transformation, and inflight connectivity. A key focus will be AI and generative AI, with the two companies exploring applications across passenger services, commercial activities, flight operations, aircraft maintenance, corporate management, and data analytics, as well as opportunities to improve operational efficiency and decision-making. The digital transformation agenda will focus on cloud computing, enterprise data platforms, IT modernisation, and cybersecurity, alongside the development of inflight connectivity and digital cabin services. Tedd Evers, Global Partner Leader, Travel and Hospitality, said: "Our collaboration with Vietnam Airlines aims to accelerate digital transformation, personalize the passenger experience, and enhance service excellence, supporting the airline's ambition to become a 5-star carrier. AWS will bring its capabilities in cloud computing, advanced artificial intelligence, and data analytics, together with extensive experience working with leading airlines worldwide, to support Vietnam Airlines across three key dimensions: people, culture, and technology."

The agreements with Visa and AWS support Vietnam Airlines' strategy of strengthening international partnerships and expanding its digital capabilities and customer offerings in response to evolving passenger needs. As Vietnam's national flag carrier, Vietnam Airlines is evolving beyond traditional air transportation to create an integrated ecosystem connecting the ground, the air, and destinations, while deepening the integration of aviation with tourism, finance, data, and technology. The issuer is solely responsible for the content of this announcement. For more information, visit https://www.vietnamairlines.com.

Burstable Editorial Team

Burstable Editorial Team

@burstable

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