James Holbrook, Founder and Executive Chairman of Warehub, appeared on Commercial Observer’s Tangent podcast with host Edward Cohen to discuss how industrial leasing can better serve the changing needs of modern logistics. The conversation focused on a connected digital process that helps businesses secure warehouse space faster, gives landlords more opportunities to generate income from vacancy, and allows brokers to spend more time advising clients. The full announcement, including downloadable images and bios, is available click here.
During the podcast, Holbrook outlined key takeaways that underscore the platform’s impact. Tenants, landlords, brokers, and service providers can discover space, coordinate terms, execute standardized lease documents, and manage the activities needed to begin and support occupancy—all within a single digital environment. Warehub can reduce the process from receiving a tenant requirement to executing a lease from a typical 12 weeks to just one day. This dramatic acceleration could significantly alter how industrial real estate transactions are conducted, reducing downtime and enabling faster responses to market demands.
Warehub’s traction in the market is notable. The company has onboarded more than 52 million square feet across approximately 40 U.S. markets, with more than 200 users and 368 suites. This scale demonstrates growing adoption of digital solutions in an industry traditionally reliant on manual processes. For tenants, the platform means quicker access to space, which is critical as e-commerce and supply chain pressures demand agility. For landlords, it offers a way to monetize vacancies faster, potentially increasing revenue. Brokers benefit by offloading administrative tasks and focusing on client advisory services, which could elevate the role of brokerage in complex deals.
Warehub is building the operating system for industrial real estate, connecting demand, inventory, and execution through a single intelligent platform. By standardizing property data, digitizing leasing workflows, and coordinating the participants required to activate industrial space, Warehub enables landlords, tenants, and brokers to move from requirement to occupancy with greater speed, transparency, and efficiency. The company’s tagline, “More deals. Less friction. Faster payment,” encapsulates its mission to streamline an often cumbersome process.
The implications for the industrial real estate sector are substantial. If widely adopted, Warehub’s approach could set a new standard for lease execution, pressuring competitors to innovate and adopt similar digital tools. The broader logistics industry could benefit from reduced lead times, enabling companies to respond more dynamically to supply chain shifts. For investors and stakeholders, the efficiency gains could translate into higher asset utilization and returns. As Holbrook’s podcast appearance suggests, the conversation around digital transformation in industrial leasing is gaining prominence, and Warehub is positioning itself at the forefront.
For more information, visit Warehub.com. The announcement was distributed by Reportable, Inc.

