Norwegian Beauty Brand Good For Me Expands North American Presence at ECRM Event

The global collagen market is on a rapid ascent, with projections hitting $7.5 billion this year, a trend Norwegian wellness company Good For Me is capitalizing on by introducing its premium collagen beauty drink line to the North American market. The brand will feature its Marine Collagen Boost at the annual ECRM Vitamin, Weight Management & Sports Nutrition Session in September, an event renowned for fostering connections between emerging brands and retail buyers.

Good For Me's participation in the ECRM event, scheduled from September 7th to 10th at the PGA National Resort & Spa in Palm Beach Gardens, Florida, is a pivotal moment in the company's expansion strategy. Founder Frode Hundseth expressed enthusiasm about the opportunity, highlighting the event's role in bridging the gap between innovative brands and major retailers like GNC, Vitamin Shoppe, and Vitamin World.

The company's beauty drink, formulated with premium Verisol collagen and Nordic botanicals, promises to deliver natural beauty benefits from within. Hundseth shared the brand's journey from its Norwegian roots to international acclaim, emphasizing the commitment to sustainable sourcing and clean formulations that have garnered a loyal following in Scandinavia.

With plans to soon be available on Amazon.com and currently offered at GoodForMe.no, Good For Me is poised to make a significant impact in the U.S. wellness and beauty supplement market. The brand's success story is a testament to the growing consumer demand for scientifically-backed, sustainable beauty solutions.