The Way of the Holy Grail Receives FOTUR 2025 Tourism Award as European Cultural Benchmark

The Way of the Holy Grail in Europe was distinguished with the FOTUR 2025 Tourism Award during the Anniversary of FOTUR and the 2025 Tourism Awards Gala held at the Palau Alameda in Valencia. This recognition consolidates the project as a cultural initiative of European scope that unites heritage, identity, tradition and territorial development. The gala brought together institutional representatives, tourism sector entities, and professionals in an evening focused on enhancing tourism as an economic, social and cultural engine for the Valencian region.

Dr. Ana Mafé García, president of the cultural itinerary and international reference in the scientific study of the Holy Chalice of the Cathedral of Valencia, attended the event along with Mr. Jesús Gimeno Peris, Secretary of the entity, and Mrs. Liubov Daniel Albariño, International Director of the project. Their presence highlighted the institutional, academic and strategic nature of an itinerary that aims to strengthen the cultural projection of the Valencian Community in Europe. The gala featured institutional interventions, artistic performances, and recognition moments for initiatives contributing to tourism, culture, gastronomy and creative industries.

Welcoming words from María de los Llanos Massó Linares, president of Les Corts Valencianes, and Marian Cano, Minister of Innovation, Industry, Trade and Tourism of the Generalitat Valenciana, emphasized the importance of a tourism model linked to cultural identity, innovation and social cohesion. The presentation of the FOTUR 2025 Tourism Awards recognized emblematic projects of the Valencian scene, including The Way of the Holy Grail in Europe as a symbol of culture, tradition and territorial structuring. The event concluded with intervention from Víctor Pérez, president of FOTUR, who highlighted the gala's consolidation as an essential meeting point for the sector.

The Way of the Holy Grail is a European cultural itinerary of historical, patrimonial and spiritual nature that highlights the documented and symbolic route of the Holy Chalice guarded in the Cathedral of Valencia, traditionally identified with the Holy Grail of Christian tradition. This long-term cultural and touristic project connects territories, cities and landscapes of the Mediterranean basin and Europe through a common story based on history, culture, spirituality, art and knowledge. The itinerary integrates historical routes linking the Middle East, Italy, France and Spain, with special prominence of Aragon and Valencia as key territories in the arrival and custody of the Holy Chalice.

Conceived as a tool for territorial structuring and sustainable development, the project aligns with European values of cultural cooperation, intercultural dialogue, peace and social cohesion. Through cultural, educational, academic and tourist actions, The Way of the Holy Grail contributes to deseasonalisation of tourism, dynamization of rural environments, and enhancement of tangible and intangible heritage. The itinerary has support from an International Scientific Commission for the Study of the Holy Grail, which provides academic rigour to the historical and symbolic narrative, and works toward certification as a European Cultural Route of the Council of Europe.

This recognition reinforces the project's role as a strategic cultural initiative aligned with sustainability, European identity and heritage enhancement values. It consolidates the link between The Way of the Holy Grail and the Valencian Community as a key territory in constructing a shared cultural narrative on an international scale. The project places Valencia and the Valencian Community as international benchmarks in cultural, spiritual and knowledge tourism, potentially influencing tourism patterns, rural development, and cultural diplomacy across Europe. More information about the project can be found at https://www.24-7pressrelease.com.