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SEGG Media Nominates Veloce CEO Daniel Bailey to Board Following Acquisition

By Burstable Editorial Team

TL;DR

SEGG Media appoints Veloce CEO Daniel Bailey to its board, gaining expertise in digital monetization and global brand partnerships to accelerate its 2026 growth strategy.

SEGG Media's board appointment follows its acquisition of Veloce, enhancing expertise in digital audience monetization, brand partnerships, and scalable media execution for strategic growth.

This appointment strengthens SEGG Media's ability to create immersive, ethical fan experiences globally, improving how audiences interact with sports and entertainment content.

The new board member helped Veloce partner with McLaren and LEGO, and recently acquired a motorsport business co-founded by Formula One champion Lando Norris.

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SEGG Media Nominates Veloce CEO Daniel Bailey to Board Following Acquisition

SEGG Media Corporation has nominated Daniel Bailey, co-founder and chief executive officer of Veloce Media Group, to its board of directors. The nomination follows SEGG Media's acquisition of Veloce and is intended to strengthen the company's strategic direction. According to the announcement, Bailey's appointment enhances board-level expertise in digital audience monetization, brand partnerships, international expansion, and scalable media execution as SEGG advances its 2026 growth strategy.

Under Bailey's leadership, Veloce expanded its operations across esports, motorsport, and digital content sectors. The company established significant partnerships with global brands including McLaren, Visa, Microsoft, Hilton, and LEGO. These relationships demonstrate Bailey's capability in forging high-value commercial alliances that could benefit SEGG's portfolio of digital assets. Additionally, Veloce recently structured the acquisition of Quadrant, a motorsport content business co-founded by 2025 Formula One World Champion Lando Norris, indicating strategic growth in specialized content verticals.

SEGG Media operates as a global sports, entertainment, and gaming group with a portfolio of digital assets including Sports.com, Concerts.com, and Lottery.com. The company focuses on immersive fan engagement, ethical gaming, and AI-driven live experiences, positioning itself at the intersection of technology and entertainment. The nomination of Bailey suggests SEGG is prioritizing expertise in monetizing digital audiences and expanding international partnerships as part of its broader corporate strategy.

The implications of this board nomination extend beyond corporate governance. For investors and industry observers, it signals SEGG's commitment to integrating acquired leadership talent and leveraging specialized knowledge in digital media monetization. The move could potentially accelerate SEGG's ability to capitalize on emerging opportunities in esports, motorsport content, and digital entertainment. As digital media consumption patterns continue to evolve, companies with strong expertise in audience monetization and brand partnerships may be better positioned to navigate competitive markets.

For stakeholders following SEGG's progress, the latest news and updates relating to the company are available in its newsroom at http://ibn.fm/SEGG. The full press release detailing Bailey's nomination can be viewed at https://ibn.fm/oMAAm. This development represents a strategic alignment of leadership as SEGG pursues its growth objectives in the rapidly changing digital media landscape.

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Burstable Editorial Team

Burstable Editorial Team

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